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Programming Notes

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Things are changing in my little neighborhood of blog-town. This is as much an explanation for what to expect out of me in the future as it is a reminder to Future Tom about the person I was. Bear with me, all 14 of you.

I’ve spent the last six or so months entrenched in a tiny bubble of the internet known as “ad-land.” I have learned a ton about advertising, social media, and marketing during this period because it’s my current passion. I like that in advertising you’re (theoretically) judged based on the quality of your ideas and your ability to make stuff. I like that good advertising can help shape pop culture. I want to be a part of that, so the last six months have been spent looking for a way to get my foot in the door of the advertising industry. It’s not an easy door to get into unless you have agency experience or a connection opens it for you.

Instead of zigging along on that path and waiting for the right ad job to pop up, I’m zagging. In a few days, I’m headed back to Madison, Wisconsin to be a Project Manager for a healthcare software company called Epic (cool name, right?).

It’s a huge change from what I’m used to. Since graduating, I’ve telecommuted to a PR firm in Houston. Working remotely is a strange experience, and it’s much different than working at an office (I wrote about it for The Next Great Generation. Check it out). I’ve never worked in a “real office” for a “real job” before, so it’ll be an interesting world to jump into.

Starting the new job creates a whirlwind of contradictory feelings. It’s exciting. It’s scary. It’s an overwhelming relief that I was finally able to get a great full-time job. It’s unexpected. It’s an amazing chance to learn new things, gain some new skills, and grow as a person. It’s also a little sad, because I’m going to have to give up a certain amount of writing, reading blogs, and tweeting.

But that doesn’t mean I have to (or am willing to) quit cold turkey. I’m still going to be that person who will be all-too eager to tell you which agency created that ad campaign and what I think of it. I’m still going to write whenever I get the chance, and a lot of it will still be about advertising and social media. Hell, maybe even some of my posts will be about non-advertising topics, like working with teams and all the new things I’m learning. I’m still going to read as many ad blogs as I can, and I’m still going to tweet about stupid things, interesting things, fun things, and funny things.

Basically, you’re still stuck with me. You just have to put up with less of me. Who knows, someday I’ll zag again and end up having a part in creating the ads I can’t stop rambling about. Only time will tell.

Wish me luck, folks. I might need it.

 

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